Resource Guide

The Ultimate Guide
to Custom Stickers

Everything you need to know before ordering custom stickers.

From materials and finishes to artwork tips and durability, this guide will help you choose the right stickers for your brand, products, events, and more.

hero lifestyle photo of finished stickers, 1200x1000

What Are Vinyl Stickers?

Vinyl stickers are printed on a durable synthetic material built to resist water, sunlight, scratches, and fading. Unlike paper stickers, vinyl stays flexible and holds up for years, making it a solid choice for anything that lives indoors or out.

Waterproof
UV Resistant
Scratch Resistant
Weatherproof
Long Lasting

Perfect for:

  • Branding
  • Product Labels
  • Packaging
  • Promotional Giveaways
  • And Much More

Choosing the Right Sticker Material

white vinyl sticker example

White Vinyl

The most popular option. Excellent color reproduction, great for indoor and outdoor use.

clear vinyl sticker example

Clear Vinyl

Creates a "no background" look. Perfect for windows, glass, bottles, and premium packaging.

holographic sticker example

Oil Slick Rainbow

A reflective, rainbow finish that stands out. Popular with artists, collectors, and limited runs.

chrome / metallic sticker example

Brushed Aluminum

A high-end metallic finish that adds a premium touch to branding and packaging.

Die Cut Stickers

The sticker and its backing paper are cut all the way through, so each sticker stands completely on its own — no square edge, just the shape itself.

Best for:

  • Individual stickers
  • Giveaways
  • Packaging
  • Retail sales
die cut sticker example

Matte vs Gloss

matte-finish sticker on a product

Matte Finish

  • Elegant, low-glare look
  • Soft, premium appearance

Perfect for:

Outdoor brands, luxury products, modern branding, coffee shops.

gloss-finish sticker

Gloss Finish

  • Bright colors, high shine
  • Wipes clean easily

Perfect for:

Retail & packaging, food & beverage, kids' products, promo items.

Waterproof & Outdoor Durability

Our premium vinyl stickers are built to last.

  • Waterproof
  • UV resistant
  • Weatherproof
  • Dishwasher safe
  • 3–7 year outdoor lifespan*

*Depending on conditions and laminate choice.

sticker-covered cooler / outdoor gear

Popular Sticker Shapes

Circle
Square
Rectangle
Oval
Round Rectangle
Custom Die Cut

Popular Sticker Sizes

SizeBest For
2"Product labels, packaging
3"Laptop stickers, small branding
4"Water bottles, tumblers, gear
5"Promotional stickers, decals
6"+Window stickers, large decals

Artwork Tips

  • Vector artwork is preferred
  • Use high-resolution images (300 DPI or higher)
  • Convert fonts to outlines
  • Include a bleed when possible
  • Leave space around important text
  • Avoid extremely thin lines and small details
cut line, bleed area, and safe area diagram

Frequently Asked Questions

Yes. Our vinyl stickers are waterproof and built to hold up outdoors, on drinkware, and anywhere else they'll see moisture.

With a laminate finish, yes — our stickers are dishwasher-safe and hold their color wash after wash.

Yes, small runs are no problem, we can print as few as 50. Larger orders bring the per-sticker cost down significantly.

Yes — our design team can clean up your file and make sure it's set up correctly before it goes to print.

Vector files (AI, EPS, SVG, or PDF) print the cleanest. High-resolution PNG or JPG at 300 DPI also works well.

We'll send you a digital proof within one business day and begin production shortly after you approve the artwork. Overall turnaround time typically takes between 10–12 business days, sometimes a little longer around busier holidays.

Ready to Create Your Custom Stickers?

Bring your ideas to life with premium custom stickers printed for durability, vibrant color, and long-lasting performance.

stacked finished stickers
Online proof within 1 business day
Friendly service and production
100% weatherproof durable vinyl
Free shipping anywhere in the US